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| Category: Books |
Date published: October 11, 2005 |
Top 7 Things that will make your Book Sell Fast
by Judy Cullins
All authors want their book to sell well. When you pay attention to these seven points, your book sales will impress you.
1 Knowing specifically who your best audience is.. The biggest mistake authors make is not knowing this "Essential Hot-Selling Point." When you know them, you can find them--both offline and Online.
2. Knowing this group who really wants your book is large enough to market to. You don't need millions to draw from, but a great targeted market who wants and needs your book.
3. Pricing your print or eBook just right for your audience. When people want a particular skill such as Online marketing they will think of the price totally worth it if they can get the results they want.
4. Creating a product that delivers on its promises and more. Notice your list of benefits you wrote for your book's back cover and sales pieces for your Web site. Does your book give those and then some?
5.Knowing your product is easy to read--each chapter focuses on a problem and gives solutions within it. Your chapters are well organized with a beginning, middle, and end, so your reader wants to finish and go on to the next one.
6. Creating a Web site that sells your book. First, plan the home page, and if you are selling only 1 book, make that page a sales letter that includes the benefits, features, and many testimonials for your book. You'll need an order page and you'll need to offer your book via credit card for easy buying. If it isn't easy for your customers to buy, they will click away.
7. Writing a marketing plan that specifies all your promotion actions you will take, and a time frame for them. This should include your $ goals for your book and a two-year plan after the initial launch. This plan should include the number 1 way to promote online--writing and submitting articles.
Take just a little time to see that your book gets its fair share of sales. Incorporate the tips from this report and you'll know book sales success is right around the corner.
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Judy Cullins, 20-year Book and Internet Marketing Coach works with small business people who want to make a difference in people's lives, build their credibility and clients, and make a consistent life-long income. Judy is author of 10 eBooks including Write your eBook or Other Short Book Fast, Ten Non-Techie Ways to Market Your Book Online, The Fast and Cheap Way to Explode Your Targeted Web Traffic, and Power Writing for Web Sites That Sell. She offers free help through her 2 monthly ezines, "The BookCoach Says...," "Business Tip of the Month," blog Q & A at www.bookcoaching.com and over 200 free articles.
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